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products company Seventh Generation Consumer products giant Unilever is making a push into green household products by acquiring Seventh Generation, pandora gold and silver charms a pandora charms stockists maker of plant based detergents and cleaners. The deal, announced Monday, likely extinguishes the hopes of Honest Co., the Santa Monica start up that had also reportedly been in preliminary talks with Unilever regarding a sale. Both Honest and Vermont based Seventh Generation specialize in environmentally friendly products, including detergent, diapers and tampons. It is the second pandora charm bracelet cost headline making deal for Unilever this summer. In July, the London company said it was spending $1 pandora ship charm billion to acquire Los Angeles start up Dollar Shave Club, a subscription service for razors and grooming products.
A sale price was not disclosed, but the Wall Street Journal said a source pegged it at about $700 million. That could have been significantly cheaper than the cost of acquiring Honest, which was valued at $1.7 billion in a fundraising round last year.
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